Why my morning routine matters when I'm building
Notes From Resa
Evening Board Members,
I get happy to write these Notes From Resa, it really is a personal sweet spot and peak inside my mind or BTS of my world and I just love you guys so much. I’ll be chatting in the chat this week, so make yourself active - don’t be nervous.. I promise I want to get to know everyone of you and your goals so we can start figuring out how to achieve it together.
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♡ This Week’s Mood Board ♡
♡ The TD LR ♡
This week was full. Think late-night strategy calls, meetings about the future of work, and more matcha than water. I’ve been in builder mode—refining the next chapter of Morning & Co., sketching out trend reports between meetings, and testing what it means to actually live a soft, structured life.
If you're into career power moves, quiet luxury mornings, and the real behind-the-scenes of building a brand rooted in intention—this one's for you.
♡ A Few Things I’m Loving This Week ♡
Lifestyle: Long walks before 9AM — because strategy hits different after sunlight and silence.
Listening: Michelle Obama’s podcast episode on quiet ambition. It’s giving “power doesn’t have to be loud.”
Drinking: Caramel Frappuccino - OMG Obsessed, why have I never like fraps before
Wearing: My go-to uniform: Jeans, a crisp white tee, and the quiet JaDior fragrance that makes me feel like the deal already closed.
Googling: “AI work trends 2026” and “off-grid retreats for Type A personalities.” Just in case I need a mid-quarter exit plan.
♡ What I’m Reading, Watching, and Thinking ♡
Reading: The Obstacle Is the Way by Ryan Holiday — because resilience is more than a buzzword.
Watching: Twitch. I’ve been oddly obsessed. Something about streamers narrating strategy in real time feels like modern-day consulting.
Thinking about: Why more women are building quiet power instead of chasing titles — and why that might be the smartest play of the decade.
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The Message
This is a real morning routine.
Not a yoga, matcha, kinda thing. In reality I have too many kids to have the most aesthetic routine, but I do curate my mornings to get the most shit done. I have to balance so many things - Motherhood, wifey, Company 1, Company 2, and Content Creation that makes intention very crucial to my success. TBH my morning routine starts at night, every room including my office has to be clean, if its not…. it only sets the morning after as a disaster.
I used to be a coffee every morning, I will have an attitude if I don’t but man having withdrawers have scared me from starting that habit again, so in the morning I opt for tea. I’m still trying to find my favorite (yes, that matters) but it has way better health benefits.
There’s this illusion that building something big has to feel loud.
Boastful.
Aggressive.
And don’t get me wrong—there are days that feel like I’m sprinting uphill in my best pair of heels. But the older I get (and the more strategic I become), the more I realize: I do my best thinking in silence. My best moves are also made in chaos.
Lately, I’ve been in what I call a “soft-building” season. I’m moving with intention. Editing more than I’m adding. Saying no faster. And my mornings? They’ve become sacred.
I’m not a 5AM, sunrise yoga kind of girl. But I am a sit-in-silence-with-my-espresso-before-anyone-can-access-me kind of woman.
There’s something about those soft, quiet hours—before the Slack pings, investor decks, and podcast scripts—that remind me I’m not just reacting to life. I’m designing it.
Here’s what that looks like right now:
A playlist that feels like strategy but sounds like Beyonce All Night
Reviewing, rewriting my to-do list, and really go through what is realistic for me to complete in that actual day so I don’t overwhelm myself
Warm Lighting, not white light my god - that’s quite literally a sin. My husband loves that psychiatric hospital lighting.
Reading one page of a book that grounds me before I start writing or creating content that has to move people
This isn’t about romanticizing routine. It’s about reclaiming control in a world that profits off of our urgency.
My soft mornings aren’t laziness—they’re leadership. They’re me deciding that the woman I’m becoming doesn’t need to scream to be heard. She moves with clarity. And when she enters the room (or logs into the meeting), people feel it.
So if you’re in your building era right now, I’ll say this:
You don’t have to start the day in defense mode.
You don’t have to earn your rest.
And you don’t have to hustle yourself out of your own peace.
Give yourself soft mornings. That’s where the bold moves are born.
—
XO,
Resa
P.S. I’m dropping a visual breakdown of what this morning looks like in my world—coffee ritual, strategy whiteboard, and all—on Instagram sometime this week. You know where to find me.